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Smell and Weight Loss: The Science

Summarized by Dr. Steven Petrosino, Ph.D. from an article originally published by Susan Lark, MD

Dr. Alan R. Hirsch, M.D., a neurologist, and the founder of the Smell and Taste Treatment and Research Foundation, Inc., in Chicago has done most of the innovative research in the field of Smell and appetite suppression. Dr. Hirsch is the author of numerous research studies on the effects of smell on diverse conditions such as weight loss, migraines, alcoholism, sexuality, and claustrophobia.

Dr. Hirsch’s research suggested that specific aromas can deprogram overweight people whose normal response to the smell of rich, unhealthy foods like chocolate, doughnuts and pizza was to become hungry and overeat. Hirsch tested the benefits of food odors to suppress appetite rather than stimulate appetite, and found that there seemed to be certain smells that caused overweight individuals to reduce their cravings, and therefore eat less.

In his previous research, Dr. Hirsch found that people preferred sweet smells, and that strongly sweet scents such as chocolate often triggered feelings of hunger and led to overeating or binge eating, while “neutralâ€